Creative Properties Builds Brands
We customize our licensing programs, depending on the needs of the property and the talent. Whether you're looking for a realistic assessment of a property's prospects or for a long-term relationship with a creative marketing team to develop and sell your property, Creative Properties has the experience and energy to realize your property’s full marketing and merchandising potential.
We offer a wide range of services to help your property stand out in the marketplace. We have the expertise to…
- Assess properties' licensing potential
- Establish creative direction, including style guides, to prepare launch
- Acquire licensees in appropriate product categories
- Execute and manage licensing programs
- Administer and enforce contracts
- Oversee art and product development
- Develop guidelines for product approvals, packaging, POP
- Advance brand extensions
- Initiate cross-merchandising opportunities and key strategic alliances