Who Knew?
Download sell sheet (pdf)
In these tough times, who knew saving money could be so much fun? Thrifty parents Jeanne Bossolina Lubin and Bruce Lubin make it easy with their simple solutions to everyday problems and innovative ways to save. Did you know that your eggs will last longer if you store them upside down? Do you know how to get free samples in the mail, simply for signing up? Who Knew? makes frugal fun, with original ideas and time-tested tips that audiences love.
Audience
- Over 500,000 products sold through HSN and Barnes & Noble.
- #1 best-selling book in HSN history, with 25,000 copies of Who Knew? 3 sold in a single day.
- Regular TV appearances (approxi- mately 25 per year) on HSN, which reaches 90 million homes. (See some of them online at YouTube.com/WhoKnewTips)
- Strong online presence with active communities on Facebook, Twitter, Blogger, and other social media outlets.
- Approximately 80% of audience is women aged 25-54, with an average salary of $60,000.
Trusted Brand
- Who Knew? products consistently receive a 4-star and higher rating (out of 5 stars) on HSN.com.
- Considered household experts and consumer advocates, Bruce and Jeanne answer hundreds of questions each month through their website, WhoKnewTips.com.
- Bruce and Jeanne have been gathering money-saving tips for almost two decades!
Unique, Original Content
Have Bruce and Jeanne write especially for your brand or target audience, or license more than 200,000 words of unique, original content including tips on:
- Time-tested household heroes like baking soda, salt, vinegar, and foil
- Second uses for ordinary items
- Going green
- Cooking, baking, and homespun recipes
- Beauty on a budget
- Gardening and yardwork
- Dogs, cats, and other pets
- Reputable websites to get free stuff and find money-making opportunities
- Home repair and painting
- Easy organizing solutions
- Holidays and entertaining, including barbecues and birthdays